Shop

• UVA & UVB Protection: SPF 50 and PA+++ with a mix of physical and chemical filters to protect your skin from harmful rays and tanning.
• Dermatologist-Tested Results: Reduces tan by 3x, brightens skin in 2 weeks, and offers 4 hours of water resistance.
• Brightens & Fades Blemishes: 2% Niacinamide helps brighten skin, reduce blemishes, while fermented Rice Water and Vitamin B5 improve texture and skin barrier.
• Lightweight & Non-Greasy: Plum sunscreen absorbs quickly with no oily residue or white cast. It’s fragrance-free, ultra-light, and breathable.
• How to Use: Apply evenly to your face and neck, massaging gently. Use 15-20 minutes before sun exposure and reapply every 3-4 hours. Dispense the needed amount.

FIGHTS ACNE: Antioxidant & anti-inflammatory properties rich in Turmeric Oil help fight breakouts, soothe acne inflammation & evens out skin tone.
REMOVES DIRT, DEAD SKIN CELLS & EXCESS OIL: White Clay a.k.a. kaolin clay helps unclog pores by absorbing excess oil, dirt & acne-causing impurities.
HELPS WITH SUN DAMAGE & TAN: Orange Peel acts as a mild exfoliator helping in tan removal, soothing sun damage, and making skin brighter & clearer.
SULPHATE-FREE & NON-DRYING: A gentle face wash that is sulphate-free, soothing, non-drying, and gives you visibly clear skin.
MADE WITH LOVE: FDA Approved | Stability Tested | Sulphate-Free | Paraben Free | Cruelty-Free | 100% Vegan | For All Skin Types | For Men & Women

• Skin Brightening: Saffron Oil is packed with antioxidants that fight skin-damaging free radicals, helping to prevent dullness and boost your skin’s natural glow.
• Gentle Exfoliation: Papaya Enzyme provides a mild, all-natural exfoliation to make your skin brighter and smoother.
• Hydrates & Nourishes: Vitamin B5 (Panthenol) and Glycerin work together to hydrate, nourish, and moisturize the skin after cleansing.
• Sulphate-Free & Non-Drying: This gentle face wash is sulphate-free, soothing, and non-drying, helping you maintain a healthy, glowing complexion.
• How to Use: Massage onto damp skin, rinse with water, pat dry, and follow up with toner, serum, and moisturizer. Use twice a day for best results or thrice if you have oily skin. Always apply sunscreen as the final step in your skincare routine.

• Brightens Skin & Fades Dark Spots: Plum 10% Niacinamide Face Serum brightens skin and fades dark spots, acne scars, and uneven skin tone. You’ll notice smoother, more radiant skin right from the first use.
• Smooth Skin & Tightens Pores: Made with Rice Ferment Extract and Licorice to help smooth rough skin, reduce the pores, and even out skin texture. With regular use, your skin will feel softer and look more even.
• Instant Hydration & Non-Greasy: Infused with Squalane and Vitamin E, the serum gives 2x hydration instantly. It absorbs quickly, providing deep moisture without feeling heavy or sticky.
• Soothes & Calms Irritation: If your skin is irritated or red, this serum helps calm and soothe it. It’s perfect for all skin types, leaving it feeling fresh and comfortable.
• How to Use: After cleansing, apply 2-3 drops of serum to your face and gently pat it in. Follow up with sunscreen during the day and a moisturizer at night to keep your skin protected and hydrated.

• Deep Pore Cleansing: Gently removes dirt, grime, and impurities with soft natural cellulose beads, leaving your skin fresher and healthier-looking.
• Exfoliates & Improves Skin Texture: Contains glycolic acid, an AHA, that penetrates deep to exfoliate dead skin cells and improve overall skin texture for smoother, clearer skin.
• Fights Pimples: Antioxidant-rich green tea fights pimple-causing bacteria and helps control excess oil to prevent breakouts.
• Gentle, Non-Drying & Gel-Based: Offers a mild, gel-based foaming experience that cleanses without drying out the skin, leaving it refreshed and energized.
• How to Use: Apply a coin-sized amount to wet skin, lather gently, rinse off, and pat dry with a towel. Use twice daily for best results.